The end of an era is quickly approaching. According to this Guardian report, 50% of U.S. shopping malls are expected to close by 2023.
Twenty-five years ago this August, the Mall of America, America’s largest shopping mall, opened its many, many doors for business. The Minnesota mall is currently wrapping up a year of celebration at the dizzyingly vast temple to consumerism. It’s a celebration that comes, ironically, as America’s malls are dying. But not the Mall of America.
Once the epicenter of American retail, malls are in crisis. Pictures of dead malls, their hollow shells left like abandoned sets for a George Romero zombie movie, are rapidly replacing pictures of decaying Detroit as the go-to image for dystopia USA.
It has been three years since a major new shopping mall opened in the US, leading even some mall operators to speculate that the last one has already been built. Of the roughly 1,200 spread across the country, less than half are expected to be in operation five years from now.
As usual, the internet gets the blame. The shift to online shopping has taken its toll on traditional mall anchors, such as Macy’s, JC Penney and Sears. But there are other issues. America has too much retail space and too many crappy malls. “It’s much less about technology than it is about overbuilding,” says Bruce Batkin, chief executive of Terra Capital Partners, a commercial real estate lender.